Dennis Pollack Concept & Design

For more than 16 years, I have been developing digital products and visual systems as an independent designer for startups, agencies and larger companies. I do not see design as surface alone, but as the interplay of structure, user guidance, brand impact and technical feasibility.

Generative AI is now a central part of my work. I work AI-native: for me, GenAI is not an add-on, but part of the daily design process from research and concept to prototyping, content and workflows. The key is knowing where AI accelerates work and where precise design craft makes the difference.

At senior and lead level, I take on design leadership, structure processes and move projects forward proactively. I plan capacities, keep effort, hours and budgets in view, facilitate decisions and translate between design, product and development.